Tag: Social media marketing
Ken Gibbs – Global Head, Social Media Marketing at Spotify –...
Ken Gibbs is the Global Head, Social Media Marketing at Spotify, member of the Adweek Social Media Council and co-host of The Art of...
Discount-Obsessed Consumers: How to Build Brand Loyalty In a Competitive Marketplace
How do you get more people to trust your brand? Brand loyalty is more important than ever, and in this age of discount-obsessed consumers,...
Innovating in a Forever Recession Part 2
Disruptive technologies creating new businesses
In the second article of Innovating in a Forever recession the focus is on the disruption created by new technologies...
How To Use Social Media As A Brand Building Opportunity
Social media affords organisations many ways in which to build their brand and connect more effectively with consumers for improved outcomes. Social media creates...
The Revolution in Social Media, Marketing and Trading: where are we...
In the first part of this article, I have traced the Revolution in Social Media, Marketing and Trading: where are we in the cycle?
Now...
5 Steps To Boosting The Facebook Presence of Your Business
As the most popular social network by a country mile, with over a billion active users, Facebook is by far the most important social...
Business Startup Tools Guide Part 2: Apps and Services
On Friday, we looked at a variety of information sources to help you find out about starting your own business. Today, we're going to...
How @garyvee is Riding the Social Media Marketing and Business Revolution...
The runaway success of Wine Library TV made Gary Vaynerchuk into something of a celebrity, and it wasn't long before other companies were beating...
How @garyvee is Riding the Social Media Marketing and Business Revolution...
Marketing has seen its fair share of big personalities over the years, from early 20th century giants such as as Bill Bernbach and David...
10 Social Media Marketing Tips for Small Business
As small business owners embark into the often scary world, of self managing their social media campaigns, many do so blindly. The old saying...
The Realistic Benefits of Social Media Marketing
How can social media really be of benefit to businesses? Find out how to measure the success of your social media marketing campaigns. When...
A Look Inside the Social Media Industry Infographic
Marketing Magazine, in collaboration with social media agency Jam, put more than 2300 social media marketers and agencies to the test asking, how much...
Why Storytelling is Critical in a Digital Disruptive World
It has long been recognized that storytelling is a powerful way to emotionally connect with others and influence thoughts, opinions, attitudes and behaviors. Emerging...
