Tag: Marketing

The digital marketing landscape is changing and evolving every day. And because of that, it’s important to stay on top of the latest trends...

B2B sales is a craft art that is increasingly critical in our digital enabled business world. Ironically, although all our sales are moving to...

Richard Haigh is the Managing Director at Brand Finance. He has lectured at universities and business schools, including London Business School, on topics surrounding...

Do you want high rankings on social media, so your customers will buy the products you offer? Are you having a hard time attracting...

Small businesses all over the United States wrestle with the problem of how to increase their brand awareness and grow their customer base. The...

Influencer marketing is one of the fastest-growing industries, and there are statistics backing up this claim. It is rapidly surpassing other forms of marketing,...

When you think about social media, Instagram is one of the most popular ones out there. With over 700 million monthly active users and...

So, you want to know the latest goss about Bingo? Well, you’ve come to the right place! Did you know that your favourite drag...

There is a proven sequence of steps you can follow to guarantee your success when you're starting a small business online. I've seen thousands of...

Your website is as important a tool as any when it comes to boosting your business’s success and customer outreach. Any experienced website designer...

It doesn't matter what kind of company you have or how big or small it happens to be, marketing will always be an integral...

Thanks in part to COVID-19 and the emphasis on doing just about everything remotely, eCommerce is more important than ever for generating sales. However,...

Many business owners underestimate the importance of domain names. Whether you plan to start an online store or a blog, you’ll need a strong...

For many, in their struggle upward, the goal of an improved quality of life looms large. A sound financial position and judicious management of...

Owning a business is no easy feat, no matter which industry you target. There are hundreds of different jobs within the business machine's cogs...

Email for business has come a long way in the past decade or two. Today, you can run a highly targeted and personalized email...

Your business model is incomplete without employing proper means of marketing which holds the potential to catapult your services and products to the audience....

It’s 2020 and traditional marketing methods are slowly dying out. Today’s modern marketers can no longer rely on things like cold calling, cold emailing...

· Only 13% of businesses utilise podcast advertising – a growing strategy · 71% intend to implement interactive advertising in future campaigns – that’s...

Diversifying marketing practices is indispensable for businesses looking forward to scaling their sales. From time olden, stories and influential scripts have been an integral...

For centuries, companies have been marketing their business in weird and wonderful ways, but, with the New Year approaching, what is the best way...

“Brand consistency” is one of the 4 must-have elements of a strong brand because when companies fail at providing a consistent brand experience, it...

Contributed post by Senior Digital Strategist, Sarah Evans As we move into 2020, a new decade, the pace of change is only set to increase...

Society has become dependent upon the mobile device. So much so that, as of 2017 (according to Statista), 52.% of all web traffic came...