Tag: digital marketing
Change Up Your Business With These Three Simple Ideas!
Making your company stand out is one of the biggest challenges that any business owner faces in today's market. Never have there been more...
Is Influencer Marketing The Future Of Marketing?
You may have seen articles across various websites talking about influencer marketing; some may even go so far as to describing it as “the...
Writing PPC Ad Copy That Really Works
Wiring copy for the web is a tough job, regardless of the style and platform you need to work with. Writing ad copy for...
How To Use Pinterest For Social Business Part 1
Pinterest is a very popular photo sharing website known by all of us. The site was founded by Ben Silbermann, Paul Sciarra and Evan...
4 Uses of Social Media Sites for Promoting Your Products
Gone are the days of suited mad men in board rooms, seeking to profit from crazy and innovative billboard ads as they stare out...
5 Ways Blogging Will Boost Your Startup Business
Blogging first began as something people did to share tidbits about their life. In fact, the first blog was created by a college student...
Selling Specialty Foods: Social Media Marketing Musts for Small Food Businesses
You want to sell a new food product you’ve invented, but you’re not sure there’s a market for it. How do you figure this...
Digital Marketing by Small Businesses? Not Now, Say Most
The majority of small businesses in the US do not engage in digital marketing, according to a new survey conducted by Clutch, a leading...
Psychographics Will Overtake Demographics in Millennial Marketing
Marketers everywhere (should) already know their target market demographics – the easily quantifiable ’who’, ’what’ and ’where?’. But a growing number of us are...
The Power of Promotional Products in Building Brand Recognition
Forging your brand in your niche market makes your business instantly recognisable and valuable. The brand’s perception should help to pitch and sell the...
What Has Changed Radically in Digital Marketing?
Marketing has changed beyond all recognition in some ways in the last several years. Although according to LUMA Partners, a marketer’s job has actually...
9 Tips to Make a Compelling Call to Action In...
As every good marketer knows a call to action is an essential component to get a customer to take the next step towards engaging...
Five Myths Digital Marketers Should Know About
Getting marketing right will often mean the difference between succeeding in business or not. Marketing requires that businesses fully understand their customers. It means...
10 Ways To Use Instagram For Businesses
Instagram is a rapidly growing photo and video sharing platform with more than 150 million users and 16 billion photos shared. Over 55 million...
The Top 50 People Most Mentioned on Twitter by Mid-Size Marketers
Smart business owners know that engaging people on social media is critical to success. Customers are ever more interested in interacting with companies, sharing...
Infographic: Digital marketing trends to watch in 2014
As the first month in 2014 draws to a close, strategies incorporating Mobile, Marketing Automation, Content Marketing, Email Marketing and Social Media should now be the norm...
Measurement and Mobile: The Top Marketing Priorities in 2014
Last Thursday, some of the UK's most influential thought leaders in the digital marketing sphere gathered at the Dominion Theatre in London's West End...
Infographic: Top Coveted Digital Marketing Skills
According to research carried out by OMI, Fortune 500 companies as well as other global agencies face a serious skills shortage when it comes...
Social Media lessons from Coca-Cola, Starbucks and Delta
Digital marketers from some of the world's biggest companies have all learned lessons about the importance of social listening and keeping loyal fans engaged....
