Tag: community management
Measuring the Impact of a Community Manager
In business, everything has to be accounted for, and this is especially true in larger organizations where budgets need to be approved and presentations...
Community Management: Taking it Offline
While much of the community manager's role is performed online, social media networking efforts can be greatly enhanced with a little real-life interaction. You...
Community Management: Dealing With Negativity
One of the risks that a community manager is often called upon to manage is that of negative comments. Unlike forums, which can be...
Community Management in a Social Media Crisis
On the social web, issues are often raised before the company in question is even aware of there being a problem. In cases such...
5 Essential Attributes for a Community Manager
Although lots of businesses and organizations set up accounts on Twitter, Facebook, and Google+, what some of them don't realise is that it takes...
Why Your Business Needs to Understand Community Management
Although businesses have long understood the need to respond to the needs of their customers, the customer relationship paradigm has shifted dramatically in recent...